London Sports Photographer Press, Features & Insights

Behind-the-scenes of commissioning & commercial Photography

A place for the bigger story behind the images: Women’s sport campaigns, interviews, press features, award wins and nominations, and case studies from commissioned sports shoots. Expect technical insight on creative process, shoot production and real-world essentials from planning and permissions to licensing, usage and final delivery.

How to Commission a Photographer: A Practical Guide
Commercial, Behind the Lens Karen Yeomans Commercial, Behind the Lens Karen Yeomans

How to Commission a Photographer: A Practical Guide

Most photography budgets go wrong in the same place, not the shoot, but the licence. This is a practical guide to commissioning brand, sport and lifestyle imagery: how to write a brief that gets you better pictures, what you can reasonably expect a photographer to do, what usage actually means, and what moves the cost up or down.

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Visibility Is Not Vanity. It’s Strategy: Being Found in the Age of AI
Behind the Lens, Commercial Karen Yeomans Behind the Lens, Commercial Karen Yeomans

Visibility Is Not Vanity. It’s Strategy: Being Found in the Age of AI

As a working group member of AOP F22, I help facilitate monthly workshops and online conversations that support female photographers across critique, confidence, business and visibility. In a recent discussion with PR and visibility consultant Zoe Hiljemark, we explored how photographers can improve their SEO, website copy, positioning and AI search visibility.

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The Women’s Rugby World Cup: Seen From the Inside
Sports Photography, Behind the Lens Karen Yeomans Sports Photography, Behind the Lens Karen Yeomans

The Women’s Rugby World Cup: Seen From the Inside

Photographing the Women’s Rugby World Cup 2025 was a career milestone and a deeply personal, physical, creative commitment. As a female sports photographer working across rugby’s biggest stage, I documented not only elite performance, but the human stories and cultural shift happening around women’s sport. This article reflects on the connections formed, perceptions changed and futures reimagined.

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Jess Phillips MP Portrait for the RPS 40% Project
Portrait Photography, Behind the Lens Karen Yeomans Portrait Photography, Behind the Lens Karen Yeomans

Jess Phillips MP Portrait for the RPS 40% Project

Photographing Jess Phillips MP in the heart of her Birmingham Yardley constituency for the RPS 40% Project was a reminder of how powerful women’s stories become when told by women themselves. Celebrating visibility, leadership and the strength behind public service. As a photographer dedicated to portraying movement, authenticity, and women leading from the front, this portrait felt like a natural extension of my work, and a celebration of women doing things together to shift the narrative.

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Sports Category AOP Award Finalist, A Full Circle Moment
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

Sports Category AOP Award Finalist, A Full Circle Moment

I’m over the moon to be nominated as a Finalist in the 40th AOP Photographer Awards, Sports category. This is work in progress as I aim to capture the emotional intensity of rising British boxer Vivien Parsons. This ongoing portrait series documents her journey and personal growth, purposely offering an alternative to conventional boxing imagery and celebrate the real, human stories within sport.

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Elle Mace Podcast: The Story Behind the Lens
Behind the Lens, Commercial Karen Yeomans Behind the Lens, Commercial Karen Yeomans

Elle Mace Podcast: The Story Behind the Lens

People often remember the image, not the photographer behind the lens and I’ve always been fine with that. But in this conversation with Elle Mace for the ‘More to Life’ podcast, I opened up. About my journey, my health, my values and why I’m so passionate about creating honest, human-focused photography. Whether you're a brand, athlete or editor looking for imagery with real depth, this story shares what moves the way I shoot.

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Shortlisted Rugby Journal Photographer of the Year
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

Shortlisted Rugby Journal Photographer of the Year

For the fourth year in a row, I’ve been shortlisted for Rugby Journal’s Photographer of the Year. This year’s image, taken at the England vs. Ireland Six Nations match, captures the sheer joy and energy of the women’s game. Rugby is more than a sport to me, it’s a passion, a community, and a privilege to document.

Read more about what this nomination means and why rugby remains my favourite sport to photograph.

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World Sports Photography Awards Finalist
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

World Sports Photography Awards Finalist

I was thrilled to be announced as a finalist in the 2025 World Sports Photography Awards for my photograph of GB skateboarder Tommy Calvert in the Urban & Extreme category. A pleasant surprise on a cold winter day, knowing that an image captured in the warm summer sunshine of East London had been shortlisted for such a highly acclaimed global award.

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BBC World Service Sports Hour Interview with Shourjo Sarkar
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

BBC World Service Sports Hour Interview with Shourjo Sarkar

The sports photography industry is still overwhelmingly male. Even as women’s sport gains visibility, the people capturing it remain mostly men. Why? Because there's still an ingrained belief that technical roles like photography belong to men.

In my conversation with Shourjo Sarkar on BBC Sports Hour, we discussed why women need to trust other women to do the job, whether behind the camera, in the editor’s chair, or on the pitch. Women see the game differently, and that perspective is vital in telling authentic sporting stories. Listen in as we break down what needs to change to make real progress.

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Force of Nature: A Photographic Journey Through Stillness
Behind the Lens, Editorial Photography Karen Yeomans Behind the Lens, Editorial Photography Karen Yeomans

Force of Nature: A Photographic Journey Through Stillness

In a time when the world paused, nature didn’t. ‘Force of Nature’ is a deeply personal and soulful photography project born from lockdown stillness and reconnection to home. Elite London photographer Karen Yeomans turns her lens to frozen wildflowers, each one captured with symbolic weight, beauty, and technical precision. With macro detail and poetic storytelling, this series invites us to find resilience, healing, and belonging in the smallest corners of the natural world.

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BBC Women's Sport Show Interview with Jeanette Kwakye
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

BBC Women's Sport Show Interview with Jeanette Kwakye

Women’s sports deserve more than just visibility, they deserve to be seen in their full power. Too often, female athletes are photographed through an idealised lens, rather than capturing the raw grit, sweat, and determination that define their performance. In my conversation with Jeanette Kwakye on BBC’s Women’s Sport Show, we explored the impact of authentic sports photography, the challenges of being a female photographer in a male-dominated industry, and why I’m committed to telling these stories as they truly are.

Listen in to hear why having a female perspective behind the lens is crucial in ensuring these stories are told the way they deserve to be.

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The Women’s Sport Trust #BeAGameChanger Awards Winner
Behind the Lens, Sports Photography Karen Yeomans Behind the Lens, Sports Photography Karen Yeomans

The Women’s Sport Trust #BeAGameChanger Awards Winner

The Women’s Sport Trust #BeAGameChanger Awards celebrate those pushing boundaries in women’s sport, and in 2018, ‘Standing in the Light ‘ was honoured as Imagery of the Year. This project wasn’t just about photography, it was about changing how female athletes are seen. Recognised alongside trailblazers like Stacey Copeland and the England Women’s Cricket Team, this moment reinforced why we need more women behind the camera to tell these stories authentically.

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Shaping the Future of Women’s
Sports Photography

Because women’s sport deserves to be seen with honesty, energy, and respect

I’m Karen Yeomans, a London-based sports photographer specialising in women’s sport, movement and performance. This Press & News page brings together interviews, features and long-form stories that explore what it really takes to photograph elite sport and why representation behind the camera matters.

My work focuses on power, resilience, community and visibility. I photograph female athletes with the same intensity, craft and editorial intention historically reserved for men’s sport, creating imagery that feels real, cinematic and human.

If you're researching women's sport photography, looking for a sports photographer in London, or commissioning a campaign shoot, these features offer a clear window into my approach and values. You can also explore my movement and yoga photography, read what clients say or get in touch to discuss a brief.