Rugby World Cup Hospitality
Experiences Campaign

There are moments as a photographer where everything aligns: the energy, the subject, the purpose. The Women’s Rugby World Cup Experiences launch at Allianz Stadium was exactly that. Bright April sunshine bathed the pitch, and the atmosphere buzzed with excitement and pride. For someone who lives and breathes rugby, and spent years both on and off the pitch, this event wasn’t just another assignment. It was an exciting moment. From the minute I walked into the stadium, I was met with familiar faces, players I’ve followed, photographed, cheered for. Friends from past campaigns and collaborators in the world of women’s sport. That sense of community, of something significant growing stronger, was in the air. And that’s exactly what I wanted my photographs to reflect.